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AutoHook Solutions for

OEMS

 

 

TIER I & II

National Campaign Subscription

  • Promote Vehicle Launches
  • Stimulate Brand Engagement
  • Conquest by Region

Execute National & Regional Test Drive Campaigns. The subscription would also include API and Code Generator access for campaigns. Prospects are driven to your Dealers’ showroom.

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OEM Command Center

The Ultimate Control of your Incentive Campaigns by Make, Model, & Region.

Consumer Re-Animator

360 Lead Generation | Targeting | Engagement | Interaction

IMPROVE LEAD CONVERSION

The majority of leads being supplied to dealers are unclosed within the standard 30 day window. All leads are treated as if they are one step away from purchase. In reality, consumers who submit leads can represent any number of points in the purchase cycle. They will eventually purchase, they just need the right treatment at the right time. Consumer Re-Animator leverages exclusive near real-time sales data and analytic know-how with strategic digital partners to reach any consumer with the right treatment through the right channel(s) when they are ready to make a purchase!

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MarketMaster

Integration for Ford & FCA
ServiceSmarts
Integration Coming Soon

Test Drive Campaign Results

  • 22,830 Leads Generated
  • 8,686 Walk-Ins
  • 38% Show Rate
  • 68% Show to Close
  • 69% Loyalty/Defective Rate
  • 73% Sales Conquest Rate

PERFORMANCE WAS MEASURED BY:

  • LEADS GENERATED
  • WALK-INS (LEAD TO SHOW)
  • CAR PURCHASES (SHOW TO CLOSE)

AUTOHOOK EXCEEDED EXPECTATIONS BY:

  • LIFTING LEAD COUNT BY NEARLY 20%
  • DROVE OVER 8K CUSTOMERS IN TO A SHOWROOM
  • VALIDATED ALMOST 6,000 SALES
  • 73% OF PURCHASERS WERE NEW TO SUBARU