HMA Sponsored Program
 

WHAT IS AUTOHOOK?

AutoHook uses an innovative blend of digital marketing, data science, and our award-winning sales attribution engine to drive the highest intent-to-buy customers straight into dealer showrooms. Our incentive solutions are proven to increase incremental sales, new to brand buyers, showroom visits, and lift conversion rates across channels. No other HMA partner has access to sales match attribution reporting this accurate, this fast.

PROVEN RESULTS

  • Up to


    20

    %


    Increase in


    Website Conversion


  • An Average of


    81

    %


    Exclusive Form Fills


    Incremental Leads


  • Up to


    43

    %


    Converted to


    Showroom Visits


  • Up to


    83

    %


    Increase in


    Incremental Sales


  • 78

    %


    New To


    Brand
    Buyers


 
 

SEE WHAT REAL DEALERS ARE SAYING ABOUT AUTOHOOK

 
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Since beginning with AutoHook, our third party lead conversion rate has increased dramatically. Our website conversions have also increased using their web overlay incentives. We’ve been very happy with the level of support we get from the team, and we’re looking forward to continuing our relationship and seeing more great enhancements come down the pipeline.

Andrew DiFeo
President of the Hyundai Dealer Advisory Board, General Manager
Hyundai of St. Augustine
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We utilize AutoHook through different customizations and have seen noticeable growth in showroom visitors. AutoHook helps drive conversion with that showroom traffic and assists in closing sales.

Jeff Pursel
Variable Operations Director
Ciocca Hyundai
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We’ve been using the AutoHook program for over two years, and it continues to help us drive in-market customers into our showroom. I include the test drive offers in all my outreach to potential customers to bring them in to see my team. We close our Internet leads at a 70-80% rate and AutoHook certainly contributes to those numbers. The gift card brings them to us, and our team’s customer service converts them into buyers. For those dealers who don’t use the AutoHook solutions to their fullest, you are missing out big time!

Carlos Lopez
Internet Manager
Cocoa Hyundai
 

HMA SPONSORED SOLUTIONS

Converts traffic from your website into more showroom visitors. Prospects that visit your site are invited to choose a free gift, redeemable by visiting your showroom.

Targets competitive dealerships/brands in the mobile environment, both on your site and on endemic sites and prospects are driven to your showroom.

Maximizes your 3rd party leads using immediate scoring via data partners to identify and immediately target the highest intent to buy customers.

INCLUDED ADD-ON FOR HMA DEALERS

Maximize your 3rd party leads using AutoHook's post lead solution, Lead2Show. Lead2Show immediately scores and targets the highest intent to buy customers with a test drive incentive. This add-on portion to the current HMA Campaign is completely FREE for participating Hyundai dealers.

Lead2Show adds up to a 50% increase in your 3rd party lead-closing ratio!

UPGRADE TO AutoHook+®

GET EVEN MORE ROI OUT OF YOUR HMA CAMPAIGN



AutoHook+ is an add-on portion to your current HMA Campaign. As part of the HMA Test Drive Program, you have seen results from only a part of AutoHook’s capabilities. With your current program, your dealership is only offering test drive incentives on New Vehicle Details and New Inventory pages. AutoHook+ will add the AutoHook incentive overlay to your pre-owned and CPO VDPs and SRPs. Upgrading to AutoHook+ will allow you to:


  • Drive more pre-owned showroom traffic by targeting used vehicles
  • Increase the effectiveness of email or print campaigns
  • Convert more service visits by issuing coupons on demand
  • Seize all untapped sales opportunities from your MarketMaster program
There is no monthly charge for AutoHook+. By upgrading to the program you only pay for pre-owned inventory incentives redeemed at your dealership. HMA will continue to cover ALL technology costs.

AutoHook+® Program Details

 
  • Target pre-owned customers and drive them into your showroom by adding the AutoHook overlay to your pre-owned VDPs (vs only new).
  • Access our 'Send Incentive' feature to incentivize customers on the spot!
  • Integration with MarketMaster
  • Identify missed opportunities and lost sales revenue
  • Market Master integration is designed to increase showroom visits and drive conversion of customers, many of which are new to the Hyundai brand.
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HOW DO I SIGN-UP OR REQUEST MORE INFO?

Dedicated Hyundai Support Team

  • AutoHook Hyundai Dealer Support
  • Email: HyundaiSupport@UrbanScience.com
  • Phone: 855.532.3274 option 1