Another Automotive Website Award for Innovation

We did it again!

The Hooklogic AutoHook team once again received an Automotive Website Award for Marketing Innovation. GO TEAM!!


The Automotive Website Awards is an annual ceremony held by PCG Consulting that honors the best of the best for automotive dealers.

This year, the 2015 Automotive Website Awards took place just prior to the NADA. The City Club of San Francisco hosted the award show which presented 37 awards to the best website and technology products on the market for car dealers.

"AutoHook by HookLogic showed some very impressive results, generating showroom traffic with a historical 60 percent conversion rate. For that, and the many features in their marketing suite, they have been awarded with a Marketing Innovation Award. Congratulations to HookLogic for receiving this honor," said Brian Pasch, CEO of PCG Consulting, Inc.

HookLogic's AutoHook Suite of Solutions provides the ultimate attribution model in auto. It drives more in-market shoppers into a dealership by offering time-sensitive, high-value hooks.

The AutoHook Suite of Solutions includes:

Web2Show, a tool that converts traffic from the dealer's website into more showroom visitors. Prospects that visit the dealer's site are invited to choose a free incentive, redeemable by visiting their showroom.

Lead2Show, a tool that maximizes the dealers 3rd party leads using scoring via data partners, such as Polk and Dataium, to immediately identify the highest intent to buy customers.

The newly released Mobile2Show, a best in class mobile targeting and showrooming solution. Mobile2Show targets competitive dealership/brands in the mobile environment, both on the dealer's site as well as other local and regional sites, and drives prospects away from competitors and into the dealership's showroom.

"It's a real honor to receive our third AWA in as many years," said David Metter, president of automotive for HookLogic. "We continue to innovate and offer our dealers and OEM partners the most cutting-edge technology to drive more in-market shoppers into their showrooms. With the release of Mobile2Show, and further innovation in the pipeline, I look forward to what 2015 has to offer."

To schedule a demo or to learn more about any of the AutoHook Suite of Solutions, visit:

april rain

Digital Rain, 2002 Summit Blvd. Suite 300, Atlanta, GA 30319, USA